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The secret of future brand growth

Published by Dailys 2024-03-06

1. Deeply cultivate the market from the source to achieve brand voice

Must be based on user thinking, to meet consumer needs or pain points from the source to open up the supply chain to cultivate the market deeply, and deposit the things of the brand.

 

2. Cater to consumer trends, grasp the supply chain and marketing

First, make corresponding adjustments according to consumer trend changes to cater to such trend changes; second, according to consumer trend changes combined with the brand's own advantages, clarify your own positioning, what can be done, and what can not do this.

 

3. Product power promotes brand power and seizes new growth opportunities in the human goods market

From a human perspective, brands need to be closer to, listen to and respect consumers, and establish an emotional connection with consumers; from the perspective of goods, we must continue to make the ultimate single products and products, and continue to improve product strength In order to ensure the industry's leading position in the fierce competition within the industry; from the field point of view, it is necessary to deepen the channel to do global marketing and reach precise customers through multiple links. Only in this way can the brand maintain sustained and efficient growth

 

4. Behind the fast is slow, and it is more necessary to "find the right person" to make a good product

The first level of "finding the right person" means that whether it is the first founding team or the current members of the company, we must always uphold the original intention of the product and brand, spend time polishing the product, and allow a slow process; the second level It means that on the user side, whether the output product or the brand side, find the first batch of origin users who always serve.

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